Career Day 12/7/2011

Many thanks to Grand Blanc High School for inviting me to participate in the Career Day program.

My Reasons for Starting a Business

• Demographics
• Personal vision - lifestyle business

Business Model & Value Proposition

• LLC
• Subcontractors
• Provide expert digital marketing consulting to small businesses. Emphasis is on developing and implementing strategies followed by training clients on how to manage those activities themselves to meet their business objectives.
  Portfolio, Blog, Facebook

Elevator Speech

5 Step Persuasive Selling Technique

• Summarize the situation
• State your idea
• Explain how it works
• Reinforce key benefits
• Close

Helpful Skills & Resources

• Training & Education: math, programming, writing, graphic design, marketing, business
• Skills: business knowledge, market awareness, control systems
• Strengths: desire, determination, energy, ethics, good people judgment, low support needs, persuasiveness, problem-solving, responsibility, self-confidence, social responsibility, thrive on uncertainty
• Resources: Kettering University TechWorks, Michigan Small Business & Technology Development Center, Chambers of Commerce

How to Create an Online Resume for Free

• Go to Wordpress.com and sign up for a free account. Complete the basic account setup - there are many tutorials for this.
• Add a new Page and title it Resume
• Open up the resume you already have created in Word. Copy and paste it onto your Wordpress Resume page. You  may have to tweak it, but that's easy enough using the WordPress built-in editor. Here's mine.
• Want to really stand out? Get your name as a .com from GoDaddy. Then use GoDaddy's domain name forwarding to point it to your Wordpress account. Your .com is ~$10/year and you won't need to pay for hosting if you have your domain name point to your Wordpress site.